A million dollar question with no satisfactory answers! The responses to the much debated topic differ in variety ranging from “Its crap” to “It has done wonders for my site”! Directory submissions are one of the simplest and most effective means of getting some worthwhile back links for a site and to get it indexed by the search engines. Cost effective but time consuming, the best results can be achieved if the submissions are done manually and by experts.

The trick to rewarding results lies in picking the most relevant directories that are well accepted, indexed and have a high Page Rank. The most important aspect is where exactly you submit to in a directory. Random or general submission to just any page in a directory is not only useless but also dangerous from ranking perspective. Google algorithms are capable of discounting unrelated and illogical submissions. So you don’t just have to land and get accepted by a great directory, but also need to submit to the precise contextual page related to your website. In case the directory does not host an appropriate page, you can either post to the most relevant page you can find; or request the directory to create a recommended page or else simply move on to another directory where you can find exactly what you are looking for.

The quality of submissions also needs to be supplemented by quantity. A good 500 to 1000 submissions over a period of a few months can easily get you a PR of 3 or 4. The results become tough to achieve when you aim higher. That is not to suggest that directory submissions do not work when targeting higher rankings for your website, it just needs more endeavor and some more SEO techniques must be applied concurrently for an overall productive sustainable result.

Some might query about what has altered from a few years back when directory submissions used to work wonders for their website? What changed was that these submissions became hugely popular due to quick effectual results that came up within a short time. Websites were able to get great SERPs with submissions and made good money; and where there’s money, there’s abuse too! Many incompetent directories out to make a quick buck started popping up all over the place. A mind boggling variety for every conceivable purpose was dished out to the gullible. You could not differentiate between a really sound directory and a guaranteed listings directory! People got bewildered between the plethora of choices ranging from free listing, paid submissions, assured or no-guarantee submissions, relevant or immaterial, and the superiority of these directories. Basically directory submissions moved from being something quite relevant to manipulating search engine spiders. A shrewd Google soon wizened up to the trick, made its algorithms exacting and started disregarding worthless directories and directory link farms that distributed links like candies! The result was some directories got banned, black listed and the website listings dropped or became stagnant. Panic spread in the online world and directory submissions lost their sheen.

The truth is, directory listings are still very useful and must be a part of your overall SEO strategy. You just need to pick your directories cautiously, submit to the correct pages and have patience. If the submissions are made by experts who can hand pick the best directories and submit according to the set procedure, then the site rankings are definitely going to get enhanced. But still, with mounting competition, sole dependence on one particular approach is not enough and other SEO tools too must be applied for good measure.

Getting website traffic is one of the most important aspects if you own your own page in the internet. Internet marketers have their own way of promoting their site to gain traffic, and one of the most common strategies is submitting your website to a link directory. There are tons of different directories available over the World Wide Web. Some of the most common directories known in the internet are: business directory, blog directory, SEO directory and link directory.

It is recommended that you submit your website to a link directory which is SEO friendly that can help your site get high rankings and boost sales that comes along with traffic.

If you are still not convinced on the advantages of submitting your website to link directories, here’s a list of their importance:

    Promoting a website on your own can be really tiring and sometimes stressful. With a link directory website, you don’t have to go through all of the hassles. You get extreme results without stressing yourself out.

    In order to generate sales, your website should have adequate traffic. And in order to do so, it should be well known in search engines which can be attained by submitting to link directories.

    When it comes to search results, a website that gets on top of search engines is a web page that gets updated daily if not, regularly – which is one of the characteristics of a link directory. If you have your website submitted to that particular directory, and it updates regularly, there are greater chances that your website will be noticed depending on the category and of course on the keyword that you are optimizing.

Your website is the main weapon if you have an online business. Make sure that you take care of it properly and do everything that you can in order to achieve best results that will bring you more sales and money.

Welcome to the online world of internet and a plethora of variety information available to you from the comfort of your chair. Gone are the days of thick Yellow Pages and searching through the index to locate a particular address or service! All you need to do today is log on to the search engines like Google or Yahoo, type in whatever you are looking for and Hey Presto there it is – all the information in the world you could look for! But how does all this information come online? What is the source of all the services and products being displayed on the top pages of a search engine for people to refer to and use? Like a coin has two sides, similarly the search engines accept reliable information from different sources and display it in a compiled relevant form for interested people to use.

Wonder how that could come in handy for a common man or a business enterprise? It’s quite simple. For a business wanting to increase its customer base and attract more online traffic to its website, it needs to advertise to the online world in a way similar to advertising on TV or radio or news papers. There are thousands of new products and services being launched every second across the globe and with the geographical boundaries shrinking like never before, the entire world is your stage, all depends on how well you present yourself and if you can grab the viewers attention. By opting for search engine friendly SEO methods you can take your website to the front page of Google and rank among the top listings.

There are several ethical (White Hat SEO) and non ethical (Black Hat SEO) methods that can be used to achieve your top rankings, leading to higher traffic and increased sales. Some of the common and most popular ethical methods include:

  • Quality Content on the website,
  • Quality and quantity of back links,
  • Directory submission of articles and website; Sitemap for the website; Blog posting and commenting etc.
  • Press release and distribution.

The list is long and exhaustive, but what really matters is that you select what’s best suited to your area of business and stick with it for some time to see sustainable results. Most of the SEO methods like content, links and directory submissions are common methods used by any and all sorts of businesses to elevate their position in the SERPs and notch up some positive points with the search engines.

Building links for your website is one of the most crucial aspects that count with the search engines and every single relevant link matters. Thus you must make sure to submit your website to general directory as well as niche directories to increase site recognition from search engines. By making directory submission to correct categories you can ensure that your site is accepted and properly indexed and is easily visible to the search bots and general viewers alike.

Besides directory submission, other ways to build links include link exchange or reciprocal links, free or paid submissions, blog commenting on authority relevant blog sites, posting interesting and fresh content regularly on your website and making RSS feeds.

Though the web world has now been around for a long time, but even today its full potential has not been realized. There is great scope for growth and development through this medium, just some luck, hard work and good SEO is required to spiral a new growth story!

Web Directory Listing Benefits.

Are you a new entrepreneur / retailer / local business owner / website owner? Or have you been around for some time with a newly overhauled grand website to give a much needed boost to your business? Wondering why the customer isn’t calling or making enquiries and why there’s no increase in footfall even after spending exorbitant amounts on advertising and internet marketing?

The answer could be very simple and basic, as in maybe you have not yet correctly optimized your website to attract web spiders and back links that can help you climb up the Search Engine Result Pages ladder! Have you targeted the correct traffic by submitting your website link to appropriate general and niche directories? Did you make sure to insert the target keywords within your titles and descriptions while making directory submissions, to speed up web recognition from the search engines?

Although most online and off line businesses today are aware of the benefits of utilizing directory listings for optimum SEO, there sometimes dither in taking final steps in the belief that spending on advertising and marketing is a better alternative to website optimization and directory submissions. The misconception that a few directory listings optimized with business relevant keywords can’t achieve the overwhelming success of hard hitting marketing strategies can cost them dear. Besides being cost effective, time and energy saving and having a global / local reach, directory listings pack in the added punch of delivering back links and target traffic to your doorstep. Here’s how:

  • With reliable precise information available at the click of a mouse, people in general prefer to search online for their specific requirements which can range anything from a local grocery store, finding their life partner or detecting and eliminating a complex bug in their computer system. The web is a world in itself, giving access to any rudimentary or absurd information. Thus it makes sense to create an overwhelming presence on this medium to improve future business prospects. Through multiple directory listings, you set the wheel rolling in the right direction.
  • Competition is increasing in every sphere and in the business world it is cut throat. There is no margin for lagging behind or for giving a slack. The objective everywhere and for everyone is to be number 1 or set the path to be number 1 in future. You need to make every effort to make your business unique and stand out among the crowd. Try and make as many and as varied directory submissions as possible to reach every type and kind of target customer and make it easier for them to find you.
  • Directory submission websites provide an opportunity to add a description to your submission link. Make the most of this to optimize your description with chosen keywords to attract search engine spiders and ranking. Once your search rankings improve, the website visibility too improves leading to more customer enquiries and better business profits.
  • Take care to submit to high ranking directories. These directories have achieved higher ranks by adhering to strict screening protocols that filter out spam and illegal links and accept quality websites that have been assessed by their webmasters. Once your website is accepted and listed by such a directory, it gets ranked among the elite and privileged, and the goodwill of the submission site gets passed on to your website in the form of better recognition by search engines, web surfers, higher / quality back links and increased customers.
  • The biggest advantage of online directory listing over traditional advertising in newspapers and magazines is that you can make instant updates, changes and modifications to your submissions at any time. As compared to waiting for a fresh news release or ads in papers for announcing changes, the online listing is accessible to you 24 hours and can be updated regularly, thereby keeping your customers abreast with the latest additions and features of your business.
  • Web directory listings are competitively priced or sometimes accept submissions for free and are a constant source of back links for your website. The ability to list in specific target categories most relevant to your business, and in the absence of the correct category the chance to suggest a new relevant category are just some of the path breaking features of a directory submission site.

The international reach and appeal that these directory submission sites have give you access to geographically diverse and far flung investors, buyers and customers which can help you expand your business to multiple countries without actually physically moving from your present location. That’s the scope and magnitude of business you can achieve with simple basic SEO directory listings!

How to do link building?

Well, by now, you have got an idea about what link building is. It’s a of getting traffic to your website by posting links to it throughout the internet. It might sound easy and it is fairly easy. You can follow several strategies for link building. Some of these are -

Write articles and blogs :

Writing articles about the particular topic is one of the most popular methods. You are sharing your experience or your inside knowledge of that product or service with all the people all over the world. And then, at the end of the article, by posting a link to your site, you could lead them to the service or product that they’ve been reading about so far. But this method requires some time and patients.

Posting links in forums :

Forums are very active places in the internet and there are hundreds and thousands of them. Just find out a couple of forums that are relevant to your website and you could start link building there. Forums would allow members to have their own signatures. Your link could go there. Or, you could post threads about your product or service and then put the link to your site there. This method will also require some wed-researching to do.

Posting links as blog comments :

Now this is not the same as blog posting. When you’re posting at your blog, your area of advertisement is comparatively limited. But link building by blog-walking or commenting on blogs gives you a wide range. You are basically posting your link to any blog that you can find relevant. This can also prove to be an effective link building strategy.

Posting links in a Web Directory :

This probably is the easiest method yet extremely effective. It’s hassle free. A web directory is more like a library. It stores and classifies links into suitable directory categories that are submitted to them. Web directories help people by find them the website that they are looking for and it helps web masters by simply providing more traffic to their sites. A name of a good web directory service would be King-directory.

NOTE : Post relevant links only!

No matter what strategy (except for link building through web directories) you intend to follow, this is a major thing to remember when you’re doing link building. The website where you are posting links at should be related to the subject or type of product or service that your own website offers. For instance – If your website is about selling insurance policies, then you should post links to it only in sites and forums where people come to discuss about insurance. This way, you are getting the targeted market to visit your product and also search engines are going to rank your page higher – as your site has many links to it on various websites and all of the links are related.

This is not something you need to worry about when you are taking the help of a web directory. Because an internet directory will itself find relevance for your links. It will classify and put your link where it belongs, ensuring better search engine ranking and desired traffic. Try King-directory today!